⚡ From Startup Founder to Product Leader

I’m Aaron Wallach — a CPG product innovator, go-to-market strategist, and Investor LP with Sutton Capital.

🚀 I co-founded Javazen in college — a first-of-its-kind blend of coffee, matcha, and superfoods — scaled it into national retail, and saw it through acquisition.

☕ Today, this site houses both the original Javazen blends and a snapshot of my journey —
from entrepreneur → to product leader → to strategic operator.

🔔 You can still purchase Javazen — just reach out first to confirm availability!

🧠 Whether you’re hiring, partnering, or building something bold in CPG…
👉 let’s talk. I bring ideas to life.

Single Flavor
$ 19.99
$ 19.99

FULL PRODUCT DETAILS

Variety Pack
$ 60.99
$ 60.99

Includes Original, Half Caff, and Dark Roast

FULL PRODUCT DETAILS

Functional Ingredients

The energy of coffee with the nutrient boost of matcha and raw cacao nibs.

Matcha

Green tea with natural L-theanine
to slow the metabolizing of
caffeine

COFFEE

Antioxidant-rich,
specialty grade coffee beans roasted to perfection

Cacao

Sweet, roasted cacao bean with
theobromine for gentle energy

Matcha

Green tea with natural L-theanine
to slow the metabolizing of
caffeine

HOW IS JAVAZEN CRASH FREE?

The power of Javazen comes from the interaction between coffee, cacao, and matcha.

Natural organic compounds found in matcha (L-theanine, catechins) balances the uptake of caffeine. 

 Theobromine in cacao gently opens blood vessels, counteracting the natural constriction that's caused by the coffee.

 Javazen's ingredients have been carefully selected to optimize your coffee experience. 

Experience speciality grade coffee without the crash

Single Flavor

Our single origin Nicaraguan bean, lightly roasted with hints of orange, caramel and mocha, finished with a chocolate flavor.

  • Keto-Friendly
  • Organic Ingredients
  • Vegan
  • Kosher
  • Low Acidity
Flavors
Quantity

OUR DAILY PACK - THREE CUPS A DAY

Need more than one cup of Javazen? Our lineup of flavors is designed to give you a fresh start during each part of your day.

Dark Roast for the strong morning kick, Original to keep you fueled, and our Half caff for that late day, I want a cup that won’t keep me awake all night.

  • Keto-Friendly
  • Organic Ingredients
  • Vegan
  • Kosher
  • Low Acidity
Flavors
Quantity

How to Brew Javazen

For brewing at home, our general rule of thumb is...

BEST METHOD French Press

The press pot, or French press, offers direct infusion for full-bodied coffee. It's an ideal companion for dark roasts, bringing out rich, complex flavors.

3 Tablespoons per cup

8 Ounces per cup

4 Minutes

Auto Drip

The press pot, or French Press, offers direct infusion for full-bodied coffee. It's an ideal companion for dark roasts, bringing out rich, complex flavors.

Tea Infuser

The press pot, or French Press, offers direct infusion for full-bodied coffee. It's an ideal companion for dark roasts, bringing out rich, complex flavors.

PRO TIP: Try with your favorite milk. Oat milk is our favorite!

your True Brand potential

I was TIRED. I needed a BOOST. But coffee alone wasn’t cutting it — it gave me jitters, crashes, and unpredictable energy. I wanted focus and calm in one cup. So I challenged myself (and my college roommates) to invent something better. The result? Javazen — a first-of-its-kind fusion of coffee, matcha, and functional ingredients that delivers clean, sustained energy.

But Javazen is just the beginning.

I’m a product creator, investor & CPG strategist who specializes in bringing meaningful ideas to life — from concept to shelf. Whether it’s food, beverage, supplements, or skincare, I help brands develop functional products with a clear purpose and standout consumer appeal.

Looking for a partner who can translate vision into product, navigate supply chains, build brands, and get it done fast?

Let’s connect.

FEATURED BY:

Your Questions, Answered

How Much is Shipping

Shipping is free for any order over $39+

Is Javazen Organic

The matcha and cacao are both organic, but the coffee is not Organic.

Where has Javazen been?

Javazen is under new ownership and is being run by one of the original founders. Our intention is to continue to provide our customers with best caffeinated products which can be used as a part of a healthy and balanced lifestyle

Where is the best place to purchase Javazen?

Javazen is focusing on servicing our customers through our own eCommerce website and through Amazon

What is our return policy?

Javazen is committed to serving all of Customers to 100% satisfaction. If you are unhappy with your purchase or if there is an Issue. Javazen will offer a replacement product or a refund of your purchase.

What is HalfCaff?

Our Half Caff Javazen has both decaf and regular caffeinated coffee blended together. This blend was created for the perfect afternoon cup of coffee.

Is there sugar in it?

There is no sugar in Javazen

Have additional questions? Contact Us